Rowan Tree Consulting is an Inverness-based consultancy established in September 2000 which offers a range of tourism-, marketing- and heritage-related services to the public, private and voluntary sectors within the Highlands and Islands and further afield. Our clients and projects to date include:

• Moray Firth Partnership, May 2005 – preparation of an audience development plan for the proposed "Hands across the Firth" project, involving identifying the natural and cultural resources of the Firth and looking at how these might be made more accessible to local communities and visitors. Ongoing.
  
• Moray Firth Partnership, May 2005 – co-ordination and promotion of the three-year "Beach Guardians" project aimed at raising awareness of beach litter issues and at working with local communities to help them find solutions to local beach litter problems. Ongoing.
  
• Ardnamurchan Lighthouse Trust, May 2005 – research relating to preparation of funding applications for revamping of the Trust's interpretive facilities at Ardnamurchan Lighthouse. Ongoing.
  
• Loch Ness Partnership, April 2005 – scoping study re development of Loch Ness Trail. Ongoing.
  
• The Highland Council, March 2005 – scoping study reviewing various potential locations for future Royal National Mod competitions. Completed April 2005.
  
• Highlands and Islands Enterprise, Scottish Enterprise and VisitScotland, March 2005 – telephone survey of ancestral tourism operators, as part of wider review of the Ancestral Scotland initiative. Completed May 2005.
  
• Skills Building for the Future, December 2004 – planning, co-ordination and promotion, on behalf of Highlands and Islands Enterprise and the various local authorities in the Highlands and Islands with funding from the Scottish Executive, of a new three-year training programme for staff and volunteers in local museums and heritage societies. Ongoing
  
• Strathglass Marketing Group, September 2004 – review of recent marketing activities and preparation of forward plan. Ongoing.
  
• Wild Scotland, September 2004 – review of three-year Business Plan. Completed October 2004.
  
• Ardnamurchan Lighthouse Trust, August 2004 – review of interpretation and promotion of Ardnamurchan Lighthouse Visitor Centre. Completed November 2004.
  
• The Highland Council, July 2004 – face-to-face survey to assess public reactions to BBC Big Screen Event in Falcon Square, Inverness. Completed August 2004.
  
• The Nevis Partnership, May 2004 – planning, co-ordination and promotion of first-ever Glen Nevis Festival (October 2004), encouraging local people and visitors to enjoy the Glen’s natural environment and archaeology. Completed October 2004.
  
• Highland Council, May 2004 – co-ordination and promotion of Highland Archaeology Week 2004 for a second year. Completed October 2004.
  
• Inverness and Nairn Local Economic Forum, April 2004 – co-ordination of seminar on strategic transport issues in the Inner Moray Firth area, and production of follow-up report. Completed September 2004.
  
• Whale and Dolphin Conservation Society (Moray Firth Wildlife Centre), March 2004 – market research, preparation of marketing plan and review of interpretation as part of wider feasibility study for the development of the centre. Completed June 2004.
  
• Highland Council, February 2004 – design, implementation and analysis of face-to-face visitor survey evaluating impact of new interpretive trail in East Quarry, Ballachulish. Completed March 2004.
  
• Highland Buildings Preservation Trust, January 2004 – preparation of interpretive plan and audience development plan as part of wider successful Heritage Lottery Fund application for the restoration of the Old Sail Loft, Stornoway. Completed February 2004.
  
• Highland Council, January 2004 – preparation of interpretive plan and interpretive panels for refurbished Dolphin and Seal Centre at North Kessock. Completed March 2004.
  
• Inverness and Nairn Enterprise, November 2003 – co-ordination of familiarisation visit for company considering re-location to the Highlands. Completed November 2003.
  
• Durness Development Group Ltd, October 2003 – feasibility study into potential for community acquisition and development of Durness Estate. Includes an assessment of the estate’s cultural and natural heritage and how this might be conserved, enhanced and developed for the benefit of the local community and visitors. Completed August 2004.
  
• Inverness and Nairn Enterprise, August 2003 – arrangements for staff seminars and familiarisation visits etc linked to Scottish Natural Heritage’s relocation to Inverness. Ongoing.
  
• Highland Council, August 2003 – market research (by means of desk research and user surveys) as part of wider study into the development and funding of a proposed new Archive and Genealogy Centre for the Highlands. Completed February 2004.
  
• Highland Council, July 2003 – research, copywriting and picture sourcing for set of interpretive panels for cultural exhibition in China. Completed August 2003.
  
• Beauly Firth and Glens Trust, July 2003 – preparation of interpretive plan for the Beauly Centre. Completed August 2003.
  
• Highland Council, May 2003 – co-ordination and promotion of Highland Archaeology Week 2003. Completed October 2003.
  
• Highlands and Islands Enterprise/Tourism and the Environment Forum/Scottish Enterprise, May 2003 - Preparation of Action Plan and Constitution etc for the formation of Wild Scotland, the new association of wildlife and nature tourism operators in Scotland. Completed January 2004.
  
• Highland Council, May 2003 – evaluation of current economic impact of visitors to the Ballachulish area, including design, undertaking and analysis of a face-to-face survey of 168 visitors. Completed July 2003.
  
• VisitScotland, April 2003 – Preparation of Business Plan and Constitution for the Arran Total Quality Destination Action Group (Destination Arran). Completed May 2003.
  
• Inverness and Nairn Enterprise, April 2003 – Coordination of INE stands at Highland Spotlight Exhibition 2003 and Made In Scotland Craft Fairs 2003/2004 and 2004/2005. Ongoing.
  
• Inverness Chamber of Commerce, April 2003 - design, implementation and analysis of telephone survey re the Chamber’s “Highland Spotlight” event (sample size: 100 respondents). Completed April 2003.
  
• Inverness and Nairn Enterprise, March 2003 – co-ordination of Steering Group for Inverness Medicentre project. Ongoing.
  
• Highland Council, February 2003 – research and preparation of interpretive, marketing and business plans for heritage-based tourism in Caithness. Completed December 2003.
  
• Skye and Lochalsh Enterprise, February 2003 – preparation of interpretive plan for Raasay House, Isle of Raasay as part of wider Heritage Lottery Fund application. Completed March 2003.
  
• Kyle of Tongue Development Group, January 2003 – feasibility study re proposed heritage/interpretive centre, including preparation of business plan and interpretive plan. Completed February 2004.
  
• Highland Council, December 2002 – preparation of interpretive plan and research/ copywriting of interpretive panels for Badbea Clearance settlement, Caithness. Completed March 2003.
  
• Highland Council, November 2002 – preparation of Local Interpretive Plan for Broadford, Isle of Skye, including preparation of inventory of local natural and cultural heritage resources. Completed December 2002.
  
• Highland Council, November 2002 – design and preparation of database of lochs and rivers in Skye and Lochalsh for angling promotional purposes. Completed July 2003.
  
• Highlands and Islands Airports Ltd, November 2002 – development and implementation of marketing campaign for new Eastern Airways Inverness-Manchester air service. Completed January 2003.
  
• Partnership for Rural Inverness and Nairn/Highland Biodiversity Project, October 2002 – co-ordination, promotion and evaluation of heritage training day for community groups in the Loch Ness area. Completed January 2003.
  
• Durness Development Group Ltd, August 2002 – audit of archaeological sites and preparation of interpretive plan. Completed February 2003.
  
• The Highlands of Scotland Tourist Board (HOST), August 2002 – research, copywriting and preparation of members’ Annual Report newsletter (September 2002 edition). Completed September 2002.
  
• Ewan Gillies/Skye and Lochalsh Enterprise, April 2002 - audit of brochs and duns in Skye and preparation of interpretive plan, as part of wider project feasibility study. Completed September 2002.
  
• Ballachulish and Glencoe Community Council, February 2002 – feasibility study re options for development of East Quarry, Ballachulish, including preparation of interpretive plan. Completed July 2002.
  
• Highland Council, February 2002 – re-vamping of interpretation at Castlehill Flagstone Trail, Caithness, including preparation of interpretive plan and research/writing of interpretive materials. Completed April 2002.
  
• Strathglass Community Development Group, January 2002 – assistance with developing an application to develop and implement a tourism marketing plan, then research and preparation of Marketing Plan. Completed July 2002.
  
• Inverness and Nairn Enterprise, January 2002 – Coordination of INE stands at VisitScotland Expo 2002 and Made In Scotland Craft Fairs 2002/2003. Completed January 2003.
  
• Highland Council, November 2001 – Development work re establishment of tourism angling groups in Skye & Lochalsh and Lochaber. Completed September 2002.
  
• Golf Highland, September 2001 – Review of financial and budget monitoring procedures and development of new procedures. Preparation of new membership structure proposals. Completed November 2001.
  
• Highland Food and Drink Festival, October 2001 – Design, implementation and analysis of telephone survey re people who requested brochures. Completed November 2001.
  
• Scottish Tourist Board (VisitScotland), July 2001 – research and costing of “Fish Scotland” marketing campaign options. Completed August 2001.
  
• Inverness and Nairn Enterprise, July 2001 – research and preparation of events-related tourism marketing campaign options. Completed September 2001.
  
• Highland Food and Drink Festival, June 2001 – Brochure fulfilment and database services. Completed October 2001.
  
• Sutherland Partnership, June 2001 – preparation of Business Assistance Guide. Completed September 2002.
  
• Inverness and Nairn Enterprise, June 2001 – Inverness Airport Freight and Business Park Study: co-ordination of feasibility study tender process and partners’ Steering Group. Ongoing.
  
• Highlands and Islands Enterprise, May 2001 –Study into the effects of the Foot and Mouth Outbreak on events and festivals in the Highlands and Islands, including telephone survey of event organisers. Completed July 2001.
  
• Buchan Countryside Group, April 2001 – review of environmental education service, including telephone survey of users of the service. Completed June 2001.
  
• Inverness and Nairn Enterprise, March 2001 - “The Highlands in Spring”(planning and evaluation of tourism marketing campaign). Completed August 2001.
  
• Skye and Lochalsh Enterprise, March 2001 - preparation of Communications Strategy, Orbost Estate (including analysis of target market, identification of appropriate themes for interpretation, and development of evaluation techniques). Completed June 2001.
  
• The Highland Council, October 2000 - archives digitisation project. Research and preparation of successful £900,000 New Opportunities Fund bid aimed at facilitating lifelong learning opportunities over the Internet. Completed January 2001.
  
• Scottish Museums Council, October 2000 - review of local museums fora in Scotland (including evaluation of existing fora, identification of demand among local museums and other relevant parties, development of proposals for extension of local fora to new areas, and recommendations for appropriate support mechanisms). Completed December 2000.
  
• Caithness and Sutherland Trout Angling Group, September 2000 onwards - development and implementation of marketing, development and conservation activities along with overall management of budgets and members’ meetings etc. Ongoing.
  
• HLN (Highlands Loch Ness) Ltd, September 2000 onwards – development and implementation of all marketing activities for tourism marketing consortium of 30+ members along with overall management of budgets and members’ meetings etc. Ongoing.

Rowan Tree Consulting, 24 Ballifeary Lane, Inverness, IV3 5PH
Tel: +44(0)1463 715225
E-mail: info@rowan-tree-scotland.co.uk

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